Another great question about client management this week.
At first, you may find that you are running yourself ragged to make yourself available to all clients all the time. You will feel that it is difficult to set boundaries when it comes to scheduling clients because you are trying to build your client base.
Here are some rules of thumb that may be helpful:
1) Make yourself available during high demand blocks of time for this industry (ie mornings, evenings). This may look like two blocks in a day with a couple hours off in the middle, or you may plan a morning one day and late afternoon/evening the next. Avoid planning time just because it works in your schedule, for example, if 6am is a great time for you but none of your clients want to come then, your schedule will remain empty.
2) Plan manageable blocks of time throughout the week that you can schedule clients back-to-back to avoid gaps in your schedule. Only open 3 hours at a time each day then add time as you need it. If you use an online scheduler, this is also a good way to not look “too available”. It is good to give the impression that you are busier than you are.
3) Consider travel time if you are working in multiple studios. If possible, arrange a few hours at each location so that you aren’t working an hour in each but traveling just as much between studios.
Burnout can happen quickly if you try to be all things to all people. We do have limits, and it is okay to be firm in your schedule from the beginning. It is easier to add time as it is needed then to take time away because you are exhausted, plus this shows in your teaching. First and foremost, take care of you, but be sure to have time available when your clients are most likely to attend.
We love your questions! Please send along to firstname.lastname@example.org to be discussed in a future Ask Holly.
Holly Wallis, Certified Movement & Rehabilitation Specialist, PMA®-CPT
Director of US Operations, Body Harmonics Pilates & Movement Institute
Studio Director, ReActive Movement, 6200 LaSalle Ave, Oakland, CA 94611
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